From My Side of the Aisle: The Truth About “Day Of” Coordination
Let’s be clear about something.
“Day Of” coordination is one of the most misunderstood services in the wedding world.
The name makes it sound like someone shows up the morning of your wedding, clipboard in hand, ready to magically make everything run smoothly.
But if that’s what you’ve been led to believe, I need you to hear this. That’s not coordination. That’s survival mode.
What Most People Think “Day Of” Means
You might picture a friendly planner arriving on your wedding day to direct traffic, check the timeline, and maybe fluff your dress before you walk down the aisle.
It sounds helpful, but not necessarily essential.
And that’s where so many couples get it wrong.
What “Day Of” Really Looks Like with Me
At Incorporate Joi, coordination starts way before the big day.
You’re not getting a one-day assistant. You’re getting a strategic partner for the final stretch of your planning journey.
Here’s what’s really included:
30, 60, and 90 day check-ins to review your progress and prep
Vendor confirmation and communication so you’re not chasing people down
Timeline building that’s realistic and respectful of your priorities
Rehearsal and ceremony direction so everyone knows where to be
Lead planner support to handle setup, transitions, and the little things that make a big difference
The calm in the room when someone forgets a shoe, a vendor is late, or nerves start to rise
This is not just event management. It’s peace of mind.
Why It Still Matters, Even If You’re Super Organized
You may be the type of bride who has it all together You might even love spreadsheets and scheduling and all the details.
But coordination is about letting go when it matters most.
Because:
You can’t manage logistics and walk down the aisle at the same time
You shouldn’t be the one answering vendor questions while getting your makeup done
Your mom deserves to be in the moment, not managing delivery hiccups
Your timeline shouldn’t live only in your head
When you hire a coordination team, you’re handing over the clipboard and trusting that someone has your back, start to finish.
POV: From My Side of the Aisle
When couples ask me if Day Of Coordination is “really necessary,” I get it, because what they don’t see is what happens behind the scenes.
The problems we fix before they become problems.
The vendors we redirect.
The transitions we manage so you don’t even notice something shifted.
If you’ve already done the planning, let me take it from here.
You deserve to show up and soak it all in, not manage logistics in heels.
Ready to pass the clipboard?
Let’s make sure you feel supported every step of the way.
[Inquire about Day Of Coordination Services]
