Crafted with Care. Designed with Edge. Executed with Joi.

At Incorporate Joi, celebration is never surface level. It is intentional. It is strategic. It is deeply personal.

Founded by Lauren Hollingsworth, Incorporate Joi was built on the belief that luxury should feel composed, meaningful, and thoughtfully led. Every experience is designed with structure beneath the beauty and executed with precision from beginning to end.

Whether planning a refined Dallas wedding, a destination celebration, or a strategic corporate event, the standard remains the same. Clarity. Care. Excellence.

You bring the vision. We lead it with intention.

Signature peony flower - for Incorporate Joi
Lauren Hollingsworth, owner of Luxury Wedding and Event Planning Company smiling.

Meet Lauren

THE HEART AND SOUL BEHIND INCORPORATE JOI.

My middle name is Joi, and it carries a legacy.

Before I ever took my first breath, there was another little girl in my family named Joi. She lived for only one week. She was the first girl. The one who changed everything.

I never had the chance to meet her, but my mother chose to carry her legacy forward through me. For years, I did not fully understand the weight of that gift. Now I carry it with intention.

Joi was never just a name. It was a calling.

That calling became my purpose long before I realized it.

Growing up, my family gathered more often in moments of loss than celebration. Those were the reunions. Those were the milestones. It shaped the way I see time, connection, and the importance of honoring the moments that matter while we still can.

That is what led me here.

What began as helping friends plan their celebrations quickly grew into something more intentional. With my mother’s unwavering support and my grandmother beside me folding napkins and styling tables, the foundation for Incorporate Joi was quietly being built long before the business had a name.

Lauren Hollingsworth and mother, Donna,  smiling and holding hands, ready to coordinate their next luxury event.

Incorporate Joi is more than a business. It is a tribute. A legacy carried forward through celebration, connection, and joy that does not wait for permission.

Beyond the celebrations, you will often find me catching flights, cheering on the Chiefs, or spending time with my Yorkies, Kash and Nala, the true executives behind the scenes.

THE JOI STANDARD

Elevated but approachable leadership
Personalized planning rooted in intention
Globally inspired perspective
Calm, confident execution

WHAT WE DO NOT COMPROMISE ON

Generic timelines
Cold, transactional communication
Intentional Design
Seamless Direction

Line drawing of a blooming rose with leaves on a black background.

A Few Personal Favorites

Smiling woman in a green dress posing with her hands up against a plain background.
Incorporate-Joi-Dallas-Texas-Best-Wedding-and-Event-Planner

Must See Travel Destination: 

Bali

Istanbul

 Africa

Dubai

*honestly everywhere*


Incorporate-Joi-Dallas-Texas-Best-Wedding-and-Event-Planner

My Love Language:

Words of Affirmation

Receiving Gifts

Physical Touch

Acts of Service

 Quality Time


Incorporate-Joi-Dallas-Texas-Best-Wedding-and-Event-Planner

My Favorite Movie Genre:

Liam Neeson thrillers

Idris Elba Thrillers

Rom-coms


Incorporate-Joi-Dallas-Texas-Best-Wedding-and-Event-Planner

My Zodiac Sign:

Aries

Libra

Virgo

Leo


Incorporate-Joi-Dallas-Texas-Best-Wedding-and-Event-Planner

Favorite Sports Team:

Kansas City Chiefs

Dallas Cowboys

New York Giants

Los Angeles Rams


The Experience

Your celebration deserves more than a checklist.
We transform your vision into a seamless, signature event experience defined by precision, poise, and intention.

Step 1: Vision & Discovery

Our process begins with a focused conversation. We explore your story, priorities, aesthetic, and the atmosphere you want your guests to feel. This is where clarity is established and direction is set.

Step 2: Bespoke Design and Planning

With a clear foundation in place, we curate your celebration through refined design, strategic vendor partnerships, and meticulous planning. Every element aligns. Every detail serves a purpose.

Step 3: Seamless Execution

On event day, we lead with calm authority. Timelines are managed. Vendors are directed. Guests are guided. You remain present, knowing every moving part is handled with precision.

This is the Incorporate Joi experience. Structured. Personal. Elevated.

Let's create something

extraordinary together.